Cone of Experience Media
As promised, I’ve created a resource for this with a more modern feel to it. Here it is in all its glory:

Here’s a version with some overlays to indicate those learning activities that are active and passive:
Active learning would include those activities that charge our brains and capacities to remember what we are experiencing. Passive learning would include those activities that people can still learn from, but not generally as effective as active learning.
Given this, we should realize that every human being is different. We as instructors and educators should be flexible to adapt to every person’s learning style and seek out their needs
As stated, I’m releasing this under a Creative Commons License under a variety of animated media presentation formats:
- MS PowerPoint (version 2003 or greater) Cone of Experience Media PowerPoint
- Adobe Captivate (version 1 or later) Cone of Experience Media Captivate
- Adobe Flash (version 8 or greater) Cone of Learning (Adobe Flash)
- Adobe Fireworks as an unflattened PNG file (still images only) Cone of Learning (Adobe Fireworks PNG)
Here’s the link to download them all as a zipped archive: Cone of Experience Media
As mentioned, anyone can use this stuff to their heart’s content as per the creative commons license below:

Edgar Dale Cone of Experience Media by Jeffrey Anderson is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Based on a work at www.edutechie.ws

[...] content as per the creative commons license below: Edgar Dale Cone of Experience Media by Jeffrey Anderson is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License. Based on a [...]
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I am working as a freelance permissions editor for Pearson Education and the author of one of our books would like to use the second diagram (Passive/Activive Learning) in a book for teachers. Could you please send contact details so I can formally approach you for permission?
Many thanks
This is a great resource. Thank you for sharing under CC.
This is exactly what I was looking for! Thanks for sharing Jeff.
thank you. . .. so much 4 sharing 8.
i hope that there’s a lot of information can we find about this learning. . thanks again. . . .
I am learning in education deparment, I’m needing document about active learning.
If you have information in the history of active laerning or it’s application in countries over the world, plese sent it to me by email address: cxthieu@yahoo.com. thank you very much.
Sorry, I’m a VietNamese people, so my English not good.
Hello! Im a teacher trainer in China and find your diagrams very useful for convincing teachers to make their lessons more active for their students. I have a few questions if you can help me. How did you get the data for the percentages? What kinds of activities did you have people do–esp. for the reading? I just want to be able to have support if teachers ask questions.
Thank you!!
Since creating this post way back in the day, I’ve been doing follow up research to make this information more accurate. This person’s blog entry sums up what I’ve been trying to do to clarify what was truly intended by Edgar Dale who came up with the concept in the first place.
http://plumeknight.wordpress.com/2010/09/04/dales-cone-of-experience/
I am a doctoral student and cite the first diagram in my dissertation. Could you please give me a permission letter or email for using it? Or could you please give me your contacts so we can discuss how to get your permission?
Thanks!
@Hong: The media is free for you to use under the Creative Commons License referred to at the bottom of the post.
Hi,
These are great graphics, however I don’t think the data are real. The numbers that are commonly attributed to the percentage of what people remember appear to be fabricated (from many years ago) and unsubstantiated by any published studies. Here is some information on this topic:
http://www.willatworklearning.com/2006/10/people_remember.html
If you have any references that substantiate these data I would love to know of them since I would really like to use these graphics and this concept if it is valid.
Thanks
@Doug, when I first posted these graphics it was an attempt to summarize what I’ve observed with respect to what I’ve seen in many other people’s interest in human learning, and what they believe about Dale’s theories in regards to audiovisual learning media and adult learning in general. A few comments above yours I’ve referenced a blog post elsewhere that more accurately portrays what Dale was theorizing. If I were to approach this from a purely scientific standpoint, I agree that a formal study would need to be done to substantiate the numbers that frequently appear on many other charts or graphs that appear on the web via a google search.
[...] content as per the creative commons license below: Edgar Dale Cone of Experience Media by Jeffrey Anderson is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License. Based on [...]